Architecture, Property Development and the Metaverse
With all the discussions about AI right now, I wanted to touch on something that we at aThink Architects have been doing for years – that is, creating a virtual reality of your property developments.
Marketing a property development that has not yet been built has always been difficult for property developers.
When it comes to the inside of these new builds, setting up a show home with all the fixtures and fittings has traditionally been the way to go. However, to those who do it well, you’ll know this strategy means a significant investment must be made of both time and money.
At aThink, we are always pushing our practice to be as innovative as possible and have a more futuristic approach. We offer virtual reality [VR] visualisations of our designs for our property developers. These VR experiences are then able to be used by their potential buyers to carefully inspect both the exterior and interior of the off-plan builds. The VR can also be fully furnished (virtually) should you need it.
Our property developers use our virtual reality technology to show off their unfinished properties so both themselves and their clients get a clear picture of what's being built.
Imagine a ‘walk through’ of your projects to see how it will look - before a single foundation is dug. Watch how the sunlight changes during the day and even how the seasons change. All this before deciding which architectural design option works best.
By putting on a headset, you are transported inside the development from the comfort of your own home or via VR goggles. This virtual visit gives a stronger sense of the dimensions, space, and potential of the property than any traditional e-brochure ever could.
We give your developments the upper hand when it comes to marketing them. With our VR visualisations your buyers can literally begin planning their homes before they get their keys.
Our property developers tell us that the VR simulation was the major influence in getting their units sold on time and in budget.
If you want to stay ahead of the competition, think about launching an architectural virtual reality experience with us for your next property development. Take a look at one of our VR Visualisations here.
A game changer to selling off plans!